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Monday, 27 June 2011

Tasty Logo


A perfect natural rendition of the Ipsos logo, on an... apple. Yes, they are edible. Yes, they are safe. Yes, there are no chemicals involved and Yes, they are delicious.

You know all those useless stuff you collect at conferences? pens, notepads, mints, golf balls? Well Ipsos does something different and gives out apples. They may not last as long as a pen, but definitely more lasting in your taste memory.  And best of all, leftovers from conferences are thoroughly enjoyed as an afternoon snack in the office.




How is this done? Ask Raven Ridge Cidery in the Okanagan. The process was explained to me several times, but my grasp of biology and chemistry is not the strongest. Something to the effect of apples covered with special bags as they grow to remain white. The bags are then removed and the logo stenciled on each apple, and... the sun does the rest.

Now I wonder how Ipsos can replicate the logo on an apple in the original logo's colours?



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